INDUSTRY INSIDER: Dubai’s Top Blogger on ‘memorable’ #UAEPR moments
If you haven’t heard of Milli Midwood, then you really are living under a rock in Dubai! Her puns precede her reputation along with her obsession for about 64273960 versions of tea! Having lived pretty much all of her life in the desert, our next Guest Editor for this week gives us the lowdown on some of the cringe worthy UAE PR moments, that we can potentially take a page from!
Title & Company
Blogger at www.designandconquer.me
Tell us a little about yourself
I’m originally from England but moved to Dubai when I was one-year old and I’ve been here ever since, making that 24 years in the desert! I graduated with a degree in Fine Art and went on to work on the editorial teams at a few regional glossies, including OK! Middle East, Grazia Middle East and Harper’s Bazaar Arabia. Alongside my blog, I’m also a freelance digital content creator, meaning I dabble in everything from writing for websites to managing social media accounts.
Can you tell us a few things that you wish UAE PR would (just) stop doing…
- Sending a blogger a gift or something to review and then following up with them every day till its posted. If they don’t like the product, they shouldn’t have to post about it
- Asking a blogger to review a treatment or a restaurant, then trying to rewrite their blog post once its been published. Or asking them to remove the negative points
- When you befriend PRs and they start using Whatsapp and voice notes as a means of inviting you to things, meaning no official invite ever reaches your inbox. This can be highly embarrassing when you show up to something thinking its a casual dinner and its actually ribbon cutting ceremony with a Sheikh present, and you are standing there looking like a scruff tihnking you were having a low key night
- Reaching out to you for potential collaborations when they clearly haven’t done their research. For example, if you read my blog you would know I’m not into fake tan and hair extensions, yet I get constantly emailed by PRs, whose opening lines actually happen to say “Hi Milli, I absolutely love reading your blog…”, but then they also go on to say “Would you like to come to this salon and review our hair extensions or our spray tan”
Most funniest #UAEPR moment that you can never forget?
I was sent a couple of beauty products from skincare brand who wanted me to review them for my social media/blog. After about a week, they asked if the driver can come and pick up the products, which should be in perfect coniditon, now I’m finished reviewing them. Needless to say I’ve never worked with them again!
IG handle @millimidwood